About Us

Our Story 📖 

Designed From Within was founded by Cynthia Cunningham (she/her) with the belief that jewelry should be as unique and individual as the person wearing it. Every piece is one-of-a-kind, meticulously crafted to reflect the wearer's personal style and creativity. Choosing a piece from Designed From Within means embracing a unique story and personal expression. Our jewelry is designed to elevate the wearer's confidence and allow their individual style to shine through.

Our Process and Values 🌍

At Designed From Within, our process and values are deeply intertwined, guiding every aspect of our work. We give discarded treasures a new life by transforming preloved jewelry into beautiful, reimagined pieces. Each item starts as a deconstructed piece of jewelry, sourced from secondhand stores and personal interactions. By repurposing these materials, we significantly reduce our environmental impact and stand at the crossroads of sustainability, visual art, and innovative design.

Our dedication to sustainability means using recycled materials to honor the past and protect the future. For example, recycled gold reduces carbon emissions by over 99% compared to newly mined gold. This choice helps conserve resources and prevent environmental damage, such as the 20 tons of toxic waste generated by artisanal and small-scale gold mining (ASGM).

Every piece is meticulously handmade, ensuring quality craftsmanship while minimizing ecological footprint. We believe that fashion can be both sustainable and elegant, creating timeless jewelry that fosters a connection between the past, the present, and the wearer.

Why "Designed From Within"? 💡

The name "Designed From Within" reflects our creative philosophy, where each piece of jewelry starts with deep, internal inspiration. This inspiration may stem from the natural beauty of a particular element, the expressive forms of visual art, or the timeless allure of antique and vintage jewelry.

From this initial spark, we carefully choose each component to create a cohesive and distinctive piece—whether it’s a necklace, bracelet, body chain, or set of earrings. This process ensures that every design is a unique and personal expression, transforming our internal vision into jewelry that resonates with individuality and style.

By embodying our philosophy, the name "Designed From Within" highlights our dedication to crafting pieces that are as unique and personal as the stories of those who wear them.

Curated Collections 🎨

Our jewelry is crafted in curated collections, each telling its own unique story. For example, our very first Collection, the Floral Symphony Collection, was inspired by floral beads from a set of bracelets and the vibrant spirit of springtime. Each collection embodies the essence of wearable art, transforming inspiration into pieces that resonate deeply with their wearers. Our work is released in thoughtfully crafted series, ensuring each piece aligns with the overarching theme and inspiration of the collection.

Connect With Us ✉️

Join us on our website to explore our collection of unique, sustainable jewelry. Follow us on Instagram at @dfw.jewelry to stay updated on our latest arrivals, updates, and more. We are excited to share our passion with you and create something truly special just for you. Visit our website to shop and/or send us an email to commission unique pieces at dfw.jewelry.co@gmail.com.